Trained to use

With almost a decade of experience as a journalist and five years as a communications professional, I have a full understanding of the media landscape and the rapid pace at which it has changed. A graduate of journalism programs at both St. Thomas University (BA) and Carleton University (MJ) I've worked as a newspaper and broadcast reporter honing my skills as a writer, editor, and as a project manager.

 

I have run social media campaigns for festivals and theatre companies as well as worked as part of public relations and marketing teams in Alberta, Ontario, and Nova Scotia. I have a firm understanding and strong interest in using social media and online tools to connect with my community, as well as a strong understanding of social advertising and online marketing. 

PR Manager
Barscope Interactive Data - Bedford, NS
August 2015 - September 2017                                          ​​
  • Manage a team to organize media relations, social media, and communications efforts for multiple web properties in North America, Brazil, and Australia

  • Manage relationships with reporters, editors, producers, and business account managers from Canada, the US, Australia, and Brazil

  • Oversee introduction of new strategies for media outreach, social media content creation and posting

  • Responsible for setting team goals, training new staff, and reporting on ROI of communications projects
     

Project Coordinator
The National Trust for Canada - Ottawa, ON
April - July 2015                                                  
  • Helped direct development of a new crowdfunding platform focused on preserving Canada’s built heritage

  • Developed and implemented social media and communication strategic plans for 'This Lighthouse Matters Crowdfunding Competition'

  • Coordinated media coverage of 'This Lighthouse Matters', resulting in over 70 print, radio and television hits for the campaign and individual lighthouses
     

National Media Coordinator
Canada-Wide Science Fair - Fredericton, NB
April - May 2015​
  • Coordinated media releases and interviews for Canada-Wide Science Fair 2015

  • Worked to develop and implement social media and communications strategic plans

  • Oversaw coverage from at least 10 independent organizations leading to more than two dozen articles about the Canada-Wide Science Fair 2015
     

Associate Producer/Reporter (Casual)
CBC Radio - Ottawa, ON

​2013 - 2014

  • Develop community contacts, follow-up on events and story tips to
    produce news content

  • Keep track of important dates and reports to work ahead booking guests formorning and afternoon talk shows.

  • Manage online content using Twitter, Facebook, and CBC website portals

  • Utilize personal Twitter feed to interact with the community and report breaking news

 

Talk Show Producer (Full-time)
Corus Radio - Calgary, AB
2009 -  2012
  • Developed story ideas and programed three radio programs daily

  • Responsible for meeting tight deadlines/guaranteeing guests were booked and in place on time

  • Managed show Twitter feeds and worked as a social media reporter providing up to the minute coverage on Facebook and Twitter during elections

 

News Reporter/Associate Producer (Part-time)
CBC Radio - Fredericton, NB
2008 - 2009​
  • Collected audio and wrote news stories on a daily basis for local
    and provincial news

  • Produced clips and interviews for Fredericton’s Information Morning

  • Part of the team that won an AJA for Continuing Coverage of the John McKendy murder (Nov. 2008)

 

News Editor - The Aquinian
St. Thomas University - Fredericton, NB
2007 - 2008
  • Developed and assigned weekly stories to volunteer writers

  • Made sure student views were covered during important events

  • Mentored volunteer writers, helping them develop story ideas and
    edit/teach journalist writing

  • Helped build and coordinate online content

Facebook Business Manager

Google Analytics

Hootsuite

HTML

Photoshop

WordPress

Adobe Editing Suite

 

Skills

Social Media Advertising

Audio Recording/Editing

Video Recording/Editing

MS Office (75 wpm)

Photography/Photo Editing

 

Carleton University, Master of Journalism

2012 - 2014

 

  • Thesis Research: Funding the Future – exploring the potential of crowdfunding as an alternative revenue source for journalism

 

St. Thomas University, Bachelor of Arts
(Journalism/Political Science)

​2004 - 2008

 

  • Relevant Courses: Community Journalism, Law and the Media in Canada, Radio Journalism, Television Journalism

RESUME

Education
Work​
experience​
 
Professional
Summary